Asian Travelers Boost Oktoberfest Accommodation Searches, Munich Leads
Agoda reports that Asian travelers are increasingly searching for accommodation in Germany during the Oktoberfest period, with Munich remaining the top city searched and Berlin ranking second with a 29% year‑on‑year rise.1,2
Searches from China rose 98% compared with the previous year, while India and Japan saw increases of 29% and 25% respectively; Japan emerged as the leading Asian source market for Munich searches, followed by India, South Korea, China and Taiwan, and only 3% of searches included children, indicating a primarily adult‑focused travel trend.1,2